Massachusetts voted down Question 8. Cannabis jobs, businesses, and dreams were on the line.

Almost ten years after voters legalized it, Question 8 asked Massachusetts to undo it. Think about what was on the line. Budtenders, growers and small business owners who built something real from the ground up, with their jobs and dreams on the table. Massachusetts voted it down, and that’s a win for everyone who works in this industry.

But it’s a reminder of how much this community has to keep showing up for what it built. So now we keep moving forward, never backwards. If you run a dispensary or cannabis brand in Massachusetts, you deserve to be seen.

My team at Seedless Media wrote a guide on Massachusetts cannabis advertising rules and how to stay compliant. It’s in my profile links if it’s useful.

How are you feeling about the market now that Question 8 is behind us?